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A brighter smile, easier than ever.
Our best-selling teeth whitening bundle! We've eliminated discoloration and plaque! Whitening formula and the new PUR405 light technology, followed by our yellowEx color correction serum for a maximum and painless whitening experience. The Color Correction Serum can be used to reduce discoloration of the teeth caused by coffee, tea, tobacco or other sources. In combination with the PUR405TM LED whitening kit, which contains a UV LED light source with 32 LEDs than conventional 5 LEDs, the serum can have an accelerated effect and improve tooth whitening. A brighter smile, easier than ever.
Our goal is simple:
To develop an at-home teeth whitening treatment that is as effective as peroxide - without the nasty side effects.
Teeth whitening
Phthalimidoperoxycaproic acid (PAP)
PAP stands for phthalimidoperoxycaproic acid, a synthetic organic peroxyacid used as a teeth whitening agent. PAP is used as a bleaching activator to whiten teeth by whitening the stained molecules in teeth.
Remineralization
hydroxyapatite
The microcrystalline structure of hydroxyapatite forms a protective layer on the tooth surface during bleaching. Acids and bacteria are less able to adhere to the tooth and therefore attack the top layer applied first and not the enamel directly.
Protective layer
Strontium citrate
Strontium citrate is molecularly similar to calcium and is found in healthy teeth. This valuable ingredient protects sensitive teeth and helps prevent tooth decay.
Scope of delivery
1x PUR405TM LED whitening kit
1 x yellowEx color correction serum
PUR405 Teeth Whitening Refills:
Glycerin, Aqua (Water), Phthalimidoperoxycaproic Acid, Ammonium
Acryloyldimethyltaurate/VP Copolymer, PVP, Potassium Citrate,Hydroxyapatite, Sodium Phosphate, Mentha Piperita (Peppermint) Oil, Disodium Phosphate, Potassium
Hydroxide, Sodium Saccharin, Sodium Gluconate, t-Butyl Alcohol, PVM/MA Copolymer, Xanthan Gum, C12-15 Pareth-3, Monosodium Citrate, Titanium Dioxide (CI 77891), Mica, Tin Oxide (CI 77861).
PAP+ Primer
Water/Aqua, Glycerin, Sodium Cocoyl Glutamate, Sodium Chloride, Disodium Phosphate, Hydroxyethylcellulose, Phenoxyethanol, Sodium Carbonate, Sodium Bicarbonate,
Xanthan Gum, Mentha Piperita (Peppermint) Oil, Sucralose, Ethylhexylglycerin.
yellowEx Fabrkorrektur-Serum
Glycerin, Aqua/Water, Sorbitol, Hydrated Silica, Xylitol, Polysorbate 80, Cellulose Gum, Mentha Piperita (Peppermint) Oil, Phenoxyethanol, Sucralose, Tetrasodium
Pyrophosphate, CI17200/D&C Red No. 33, CI42090/FD&C Blue No.1, Ethylhexylglycerin.










How it works: Color correction begins on the color wheel, where purple and yellow are opposite complements of each other. Applying purple to your teeth will neutralize and cancel out the yellow undertones, revealing a perceptibly lighter shade of white. Pretty cool right?


Start with our PUR405TM LED Whitening Kit to get the maximum whitening effect right from the start. Featuring our PAP+ formula, PUR405 light technology and our brand new PAP+ primer, the PUR405 kit offers maximum whitening impact per 10 minute treatment. Three powerful ingredients, one advanced formula. After years of research and development, we have created a whitening formula that combines breakthrough performance with an expert-level formulation. The PUR405 light consists of 32 individual LEDs with an optimized wavelength. Combined with our PAP+ formula, PUR405 delivers the whitest, brightest at-home teeth whitening results.